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www.homebusinesshelphere.com This tutorial demonstrates how you can use the free Google Adwords Tool to perform your keyword research, what you want to look for, and what to avoid.
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I'm assuming that you have or want a online business,Well I am going to tell you something very important. Whatever online business that you are currently running or are thinking of starting in the future, you need to include keyword research into your marketing strategy right now.
Yeah! I know that you want to know if Keyword Elite is better than the Google Adwords Keyword Tool, and I will answer that question later on in this article. The question that I think needs answering now is why should you use keyword research
tools?
Choosing the right keywords for your website is important. You like thousands of other webmasters may think that you already know which are the best keywords for your site to be ranked for. But what you have to realize is that the most obvious keywords are not usually the best keywords for search engine optimization(SEO).
By using keyword research tools such as Keyword Elite or the Google Adwords Keyword Tool, you will be able to pick the keywords that attract targeted visitors who are more likely to buy from you instead of randomly choosing popular keywords that get plenty of searches but no buyers.
I'm not going to go in to an in depth analysis about any of the keyword tools that I mention in this article because you can find this out for yourself by simply visiting the website in question. Instead I will just give you a brief over view of each one so that you will be better informed about which keyword tool is right for you.
Google Adwords Keyword Tool Explained
Just in case you didn't know, Google is the most popular and along side Yahoo the biggest search engine online.Google controls at the time of you reading this about 63% of search engine traffic in the USA and 55% across the globe. A common mistake that people make is thinking that the Google Keyword Tool is only useful if you have an Adwords account.
I can safely say that this is not true, even though I do have a Adwords Account. The Google Keyword Tool is free to use and it gives you monthly statistical information on your preferred keywords in easy to read colums. You will be able to find out the number of times a keyword has been searched for in any given month, and in what month had the same keyword been searched for the most.
From a personal point of view my favourite bit of statistical information that I always pay special attention to when using the Google Keyword Tool is, how much competition have I got for my chosen keywords and how much each keyword will cost me.
Keyword Elite Explained
Let me just state that Keyword Elite is more that just a straight-forward A to B Keyword Tool. It is a multi-functional and powerful piece of software specially designed so that you can get the maximum benefit from your chosen keywords. I want to stress again that it is a software application (which means that you have to download it.) and not a web based application like the Google Keyword Tool.
As you may have already guessed Keyword Elite is not free, and can cost depending on where you purchase it anything from $85 to $176. I must warn you at this point that as somebody who has purchased Keyword Elite, beware of websites that are
selling it below the recommended price.
My reason for saying this is because this software is constantly up-dated and all up dates are free at this moment in time providing that you purchase Keyword Elite from the official website.
NicheBOT Keyword Tool Explained
As an after thought I've decided to throw just one more keyword tool in to the mix before wrapping up this article.NicheBot is another web based keyword research tool. It is a expansion on the Google Adwords Keyword Tool in the sense that it is a
multifunctional tool similar to Keyword Elite.
Another feature that NicheBOT shares with Keyword Elite is the ability to get keywords from a number of different data bases including Google's.
You can also get foreign keywords from up to 243 countries and keyword translations in 23 languages, NicheBOT offers 3 different price packages at this moment in time ranging from $17.50 to $108 a month, but there is also a 2 week trail on offer for a $1 on all price packages
Conclusion
Depending on how serious you are about doing keyword research, I would say that in most cases you will be fine using only the Google Adwords Keyword Tool.
I purchased Keyword Elite because it dove tails nicely with Google Adwords.I have a
Adwords Account so this purchase made sense to me.
If you on the other hand, have no intention of ever opening a Adwords Account or building websites with the purpose of making money then there is no need for you to invest in more advanced keyword tools.
Paul Profitt is a full time Affiliate Marketer,and writer. To find out more about Keyword elite visit here.
http://www.i-want-to-know-marketing.com/keyword
If you want to find out why Affiliate Marketing is such a great work from home business opportunity then visit his website today.
Using the Adsense Keyword Tool
In short the Adsense Keyword Tool can be used three ways.
- Based on a Keyword or a phrase
- You can search a URL
- You can also base your search on content.
Once you enter what you are searching for the tool will come up with various words or phrases related to your search. Once you have the list compiled by the Keyword Tool you can now take a look at the competition for the specific word or phrase and also the search volume. Ideally what you would like are words with lower level of competition with a high search volume. Finding these words may take time but will pay off for you in the end.
Choosing words with high competition will only put your site or blog in a list of thousands of other people doing the same thing. Getting into the top search results is really the key to making money online.
When the findings from the keyword tool are generated I would suggest going to the top of the list and adding "show estimated CPC" to the list. This will show what advertisers are paying for these words or phrases. Words with higher level CPC used on your site will generate more dollars when using the Google Adsense Program.
If you see some keywords in the list that really interest you and meet the need then try running them on their own in the keyword Tool. For example say I was doing a Search for "Adsense" and in the findings I see that "Adsense Software" was a good paying, low competition word. Then I would run "Adsense Software" on its own in the Keyword Input Box and see what searches are related to that individual keyword. Do this with as many words as you want.
Another great feature of the Google Keyword Tool is the ability to search URL's and what this does is gives you the ability to see the competitions keyword strategy and maybe applying some of this to your own. Basically they are doing most of the work for you!
To do this just switch the radio button to "website content" and type in a URL of interest.The results layout is very nice because it groups words and phrases for you.
You can also use this tool for articles you have written already. Choose website content and let the Keyword Tool explore your site by adding the site's content in the search box. This will help you with your site optimization.
The choice and position of Keywords are very important in attracting visitors to your website so please get use to the keyword tool because you will be using it a lot. Earning above average Google Adsense Revenue requires a great understanding of the Keyword importance and how a search engine operates.
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